In the world of aggregators such as Amazon, Ola, Uber, etc. there is a need to build an online marketplace to defy tech-monopolies like Google, Facebook, who have reached heights with their platform advertising model. This competition dares you to challenge or collaborate with such giants. With an entrepreneurial mindset and marketing wits, design a marketplace business model of an online ad platform which will facilitate the reach to consumers through online channels. Get ready with a marketing plan and win exciting prizes worth Rs. 20,000.